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November 15 2011

"日本のスイーツがおいしいのは、日本の圧倒的な市場サイズと可処分所得に支えられているからだよ。コカ・コーラもアジアで売ってる商品は日本で開発されてアジアに展開しているのが多いし。日本にいると気づきにくいけど、市場サイズが巨大でないと、おいしいお菓子への研究開発なんてできないんだよ。"

Twitter / @yokichi (via kogumarecord)

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